Effective emails can be challenging, and many of us experience “writer’s block” even with simple tasks.
One of the best ways to overcome this hurdle is to look at samples written by others for inspiration.
We’ve curated some of the best email writing samples for 2024 and beyond that you can adapt to your needs.
How to Use the Email Samples
Keep in mind that the following samples are just starting points.
It’s essential to modify the content to suit your specific purpose. These examples should inspire you rather than be copied verbatim.
Professional Email Writing Examples
Sample #1
Here’s an example of an email announcing a new product launch.
Subject: Introducing Our Exciting New Product: EcoClean!
Dear [Recipient’s Name],
We are thrilled to announce the launch of our latest product, EcoClean, designed to revolutionize your cleaning experience while being kind to the planet!
What is EcoClean?
EcoClean is an environmentally friendly cleaning solution that effectively tackles tough stains without harmful chemicals. Our innovative formula is safe for both your home and the environment.
Key Benefits:
- Powerful Cleaning: Cuts through grime and dirt with ease.
- Eco-Friendly: Made from natural and biodegradable ingredients.
- Safe for All Surfaces: Perfect for kitchens, bathrooms, and more!
To celebrate our launch, we’re offering an exclusive 20% discount for our loyal customers. Use code ECO20 at checkout.
This offer is valid until [Insert Date].
We can’t wait for you to try EcoClean and experience its amazing benefits firsthand!
If you have any questions or feedback, please feel free to reach out.
Thank you for being a valued part of our community!
Best regards,
[Your Name]
[Your Position]
[Your Company]
Sample #2
If your supervisor asks you to inform a client about a rebranding effort, here’s a simple template.
Subject: Brand A is Now Brand B
Dear [Client’s Name],
We are excited to announce the rebranding of Brand A to Brand B. This change allows us to better showcase our services.
With our new branding, you can expect:
- Faster services!
- Improved customer support!
- Competitive pricing for loyal customers!
We would love to hear your thoughts on our new branding!
Warm regards,
[Your Name]
[Your Position]
[Your Company]
Recommended Email Tools
As we move into 2025, several new email marketing tools have emerged that can enhance your email writing and marketing efforts.
Here’s an updated list of recommended tools:
Tool | Best For | Key Features |
ActiveCampaign | Small to medium businesses and marketing agencies. | Advanced automation, behaviour tracking, dedicated CRM system. |
Mailjet | Large teams needing role management and segmentation. | Advanced email editor, segmentation capabilities, collaboration tools. |
Brevo | Multichannel marketing. | Customisable templates, SMS integration, marketing automation. |
MailerLite | Cost-effective solutions for small to medium businesses. | Intuitive email builder, advanced reporting, automation features. |
Sender | Affordable email marketing with powerful features. | Drag-and-drop email builder, audience segmentation, detailed performance insights. |
Omnisend | E-commerce businesses looking for a comprehensive solution. | Excellent templates, SMS integration, automation capabilities. |
Emelia | Cold email campaigns. | Personalisation features like A/B testing and real-time performance tracking. |
Mailmeteor | Hyper-personalised cold emailing through Gmail. | Dynamic variables and Google Sheets integration for easy contact management. |
Recommended Email Writing Resources
- DripScripts
DripScripts is a fantastic tool for crafting email sequences. You can choose from various templates and customize them according to your needs. Some popular templates include:- New Subscriber Welcome
- Product Validation
- Cold Subscriber Re-Engagement
- Post-Webinar Sales Series
- Product Launch
- This free tool has an active Facebook community where you can connect with other users.
- Just Good Copy
Just Good Copy is a must-visit resource for inspiration from successful companies. It features emails from well-known brands like Trello, Pinterest, Basecamp, and Zendesk. You can search by topic or tag to find relevant email samples. - Good Sales Emails
If you’re focused on sales-oriented emails, check out Good Sales Emails. This site offers a repository of sales-related emails from major companies and provides sequences for effective follow-ups. - Swipefolder
Swipefolder offers direct-response email templates across about 20 categories. If you’re looking for emails with clear calls-to-action, this resource is invaluable.
Utilising AI in Writing Emails
As AI technology advances, you can improve your email authoring and marketing tactics even more with AI tools.
AI programs can assist you with drafting by producing drafts for you, saving you time on the first draft and offering suggestions for enhancements.
- Style and Tone Advice: AI can assist in maintaining consistency and modifying the tone for formality by receiving information about your audience and content.
- Bulk Email Creation: According to predetermined content, AI can quickly create several emails for huge campaigns, enabling you to later personalise them.
- Topic Line Optimisation: AI can examine topic lines and suggest changes that increase open rates by utilising attention-grabbing language or pertinent keywords.
- Automated Responses: Use AI-generated templates that may be customised based on standard email correspondence to streamline responses.
Tip: Master AI prompting techniques and you are well on your way to crafting effective emails that convert!
Conclusion
These resources should provide ample inspiration for your email writing endeavours. If you are seeking professional help in your email campaigns, Websparks is here to help.
Websparks’ team of digital marketing professionals provides email marketing services to help clients achieve their marketing goals. Find out more about our digital marketing services.
Contact us to craft your emails to success!